In this competitive world, it’s vital that you establish and maintain a positive reputation for your school with careful communications planning. Sam Elam and Katrina Byers explain how.
The launch of the My School website developed by the Australian Curriculum, Assessment and Reporting Authority (ACARA) earlier this year has spawned furious debate, and turned the spotlight on the competitive world that schools operate in.
http://www.commsmanoeuvres.com.au/wordpress/wp-content/uploads/2011/01/Teacher-Oct-pp52-54.pdf
